Case Studies
Success stories from leading brands who have achieved real customer impact with Retail Media.
Wonder Recycling Awards
Turning insight into action to break measurement success records, sell more and boost recycling initiatives.
Hasbro Transformers
Supporting the release of the Transformers movie and new in-store range, Hasbro encouraged trials amongst BIG W customers.
Samsung
Cartology turned insight into action for Samsung, with an NPD launch campaign driving awareness and conversion across targeted BIG W customer events.
Jarlsberg Month
A truly integrated campaign, driving in-store trial with a category-first sampling mechanic.
Sprite Lemon+ Launch
Coca-Cola Europacific Partners challenged Cartology with putting the “fizz” into their new product launch.
Who Gives a Crap Brand Launch
Good Goods looked to cartology to launch their profit-for-purpose toilet paper range into Woolworths Supermarkets.
Purina Cat Give Back
Purina Nestle Petcare, gave back to customers driving loyalty and sustainable growth.
Nappies Campaign utilises Next Level Targeting
A reputable baby care company utilised Cartology's Next Level Targeting method to reach active Nappy Buyers through our Retail out of home screens.
Tilda Rice Cooks Up a Sales Storm
We teamed up with Tilda Rice to help them utilise local retail centres and Smartlite path-to-purchase proximity to drive sales.
MCoBeauty | Candyshop
Cartology turned insight into action for MCoBeauty, with an exclusive campaign launch to solidify BIG W as the home of MCoBeauty.
The LEGO Group Holiday Campaign
Understanding the importance of value for gift givers at Christmas, The LEGO Group drive awareness, consideration and purchase at the ultimate gifting moment of the year.
Mutti Heats Up Winter Cooking
An inspiring, education-focused campaign driving engagement, sales, and product knowledge across Cartology’s omnichannel touchpoints.
Lynx Fine Fragrance Launch
Disrupting the deodorant category with an affordable, premium fragrance – unmissable for Gen Z and scent connoisseurs alike.
Thins Serve Up New Onion Rings
Bringing excitement to snacking with Thins’ first-ever Onion Rings, driving trial and winning new customers to the brand.
NIVEA Glows with Digital Strategy
Empowering NIVEA’s growth through a pioneering omnichannel strategy and innovative digital solutions
Four’N Twenty Takes the Gold
With standout in-store activations and irresistible promotions, Four’N Twenty drove sales, attracted new customers, and built lasting brand loyalty.
McoBeauty
MCO Beauty tasked Cartology with driving digital penetration and educating shoppers on their range.
Huggies | Bub & Me
Excited and delighted customers with an engaging consumer promotion that resonated in a high cost of living environment.