Case Studies

Success stories from leading brands who have achieved real customer impact with Retail Media.

Featured Case Study

Who Gives a Crap Brand Launch

Good Goods looked to Cartology to launch their profit-for-purpose toilet paper range into Woolworths Supermarkets.

Tilda Rice Cooks Up a Sales Storm

We teamed up with Tilda Rice to help them utilise local retail centres and Smartlite path-to-purchase proximity to drive sales.

Nappies Campaign utilises Next Level Targeting

A reputable baby care company utilised Cartology's Next Level Targeting method to reach active Nappy Buyers through our Retail out of home screens.

Purina Cat Give Back

Purina Nestle Petcare, gave back to customers driving loyalty and sustainable growth.

Who Gives a Crap Brand Launch

Good Goods looked to cartology to launch their profit-for-purpose toilet paper range into Woolworths Supermarkets.

Sprite Lemon+ Launch

Coca-Cola Europacific Partners challenged Cartology with putting the “fizz” into their new product launch.

Jarlsberg Month

A truly integrated campaign, driving in-store trial with a category-first sampling mechanic.

Samsung

Cartology turned insight into action for Samsung, with an NPD launch campaign driving awareness and conversion across targeted BIG W customer events. 

Hasbro Transformers

Supporting the release of the Transformers movie and new in-store range, Hasbro encouraged trials amongst BIG W customers.

Huggies | Bub & Me

Excited and delighted customers with an engaging consumer promotion that resonated in a high cost of living environment.

Wonder Recycling Awards

Turning insight into action to break measurement success records, sell more and boost recycling initiatives.