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Case Studies

Success stories from leading brands who have achieved real customer impact with Retail Media.

Featured Case Study

Who Gives a Crap Brand Launch

Good Goods looked to Cartology to launch their profit-for-purpose toilet paper range into Woolworths Supermarkets.

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Tilda Rice Cooks Up a Sales Storm

We teamed up with Tilda Rice to help them utilise local retail centres and Smartlite path-to-purchase proximity to drive sales.

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Nappies Campaign utilises Next Level Targeting

A reputable baby care company utilised Cartology's Next Level Targeting method to reach active Nappy Buyers through our Retail out of home screens.

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Purina Cat Give Back

Purina Nestle Petcare, gave back to customers driving loyalty and sustainable growth.

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Who Gives a Crap Brand Launch

Good Goods looked to cartology to launch their profit-for-purpose toilet paper range into Woolworths Supermarkets.

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Sprite Lemon+ Launch

Coca-Cola Europacific Partners challenged Cartology with putting the “fizz” into their new product launch.

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Jarlsberg Month

A truly integrated campaign, driving in-store trial with a category-first sampling mechanic.

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Samsung

Cartology turned insight into action for Samsung, with an NPD launch campaign driving awareness and conversion across targeted BIG W customer events. 

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Hasbro Transformers

Supporting the release of the Transformers movie and new in-store range, Hasbro encouraged trials amongst BIG W customers.

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Huggies | Bub & Me

Excited and delighted customers with an engaging consumer promotion that resonated in a high cost of living environment.

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Wonder Recycling Awards

Turning insight into action to break measurement success records, sell more and boost recycling initiatives.